RJAY Barbershop Digital Booking & Brand Platform
A customer-facing digital booking and brand platform created for a real barbershop business.
- Role
- Product Designer, Business Owner & Operator
- Organisation
- Independent / academic
- Status
- Business Product
- Period
- 2025 – 2026
Case study
Problem, solution and contribution
The problem
A growing barbershop needed an organised way for customers to view services, browse styles and book appointments while strengthening its brand online.
The solution
A responsive booking platform with a Python-powered backend, service and haircut-style catalogue, appointment scheduling, admin availability controls and consistent digital branding.
My contribution
- Python backend development and booking-system logic
- Product and booking-journey design
- Service and haircut-style catalogue structure
- Admin availability and scheduling controls
- Responsive website and digital branding
- Social-media content planning and business operations
Intended users
Barbershop customers booking appointments and browsing styles and services.
Service catalogue
Haircut-style catalogue
Appointment booking
Scheduling
Admin availability controls
Responsive website
Digital branding
Social-media marketing
Where the disciplines meet
This project connects my software, design and entrepreneurship experience: I built and designed the platform while operating the underlying business, which shaped every product decision around real customer behaviour.
Brand & operations
Beyond booking, the platform supports digital branding and social-media marketing that strengthen online visibility and encourage repeat business.
Product gallery
Screens and supporting visuals
Outcome
Delivered a live, customer-facing product that combines booking, branding and day-to-day business operations.